Mothers in India have emerged as a force to reckon with in every possible field and are forging ahead with confidence. Let’s have a look at some of these mompreneurs who have some great products running under their banner.
When a woman becomes a mother, her priorities change. Her life starts revolving around her kids and their safety becomes her number one priority. It was these Mompreneurs whose search for safe, chemical-free and natural products for kids that led them to realise a dearth of such products in the Indian market. Let’s have a look at some of these Moms who are at the top of their games today.
When Mumbai-based Pallavi Utagi encountered frequent diaper rashes with her newborn, she began the hunt for a disposable diaper substitute. Concerned about the impact disposable diapers have on the environment, Pallavi came up with the idea of Indian moms using cloth diapers over generation with promises of no-spill and keeping the baby dry. This led to the launch of her own brand of eco-friendly, cloth diapers – Superbottoms.
They work with a team of freelance designers – mostly moms – to create colourful and quirky outer covers. The pad inside is available in organic cotton and polyester, and can even be used overnight. These diapers, which can be washed in a washing machine, come in newborn and free sizes. This is surely a revolutionary product in India.
Little Moppet Foods
Being a new mom, especially a first timer isn’t easy. You are feeling guilty that your little one is not getting the adequate nutrition he requires. After seeing so many posts about caring and feeding babies from distressed new mommies in Facebook Mommy forums, Dr. Hemapriya had the answer to handling food strike, tolerating a fussy toddler and tantrums – Mylittlemoppet.
Mother to two kids, her own tried and tested age old recipes, led to the birth of organic food range of products – Mylittlemoppet foods. A brand of wholesome and pure homemade baby food products, made without preservatives, added flavors, added sugar or salt; it’s 100% organic & natural.
When Nidhi Mehta became a mother, her priorities changed. Her kids’ safety was her number one priority. An MBA from an elite college and two year stint in the corporate world, it was her search for safe, chemical-free and natural clothes for her children that gave birth to Needybee. It’s a baby and kids brand providing head to toe dressing ensembles for newborn to 5 Years. They pride in offering clothing and accessories that are made with the finest, natural, breathable and the purest fabrics to suit children’s sensitive skin.
They are all thoughtfully designed including sunglasses, funky colorful socks, fashion jewellery, watches, ethnic wear bags and much more.
When Ghazal Alagh became a parent, she was shocked during her research on baby products. All had toxins such as parabens, SLS, mineral oil, and others in almost all the baby products. That’s when she decided to do something about it & create products which were completely safe & certified toxin free. This is how Mamaearth was born.
With the aim of making products which are mum-baby friendly, toxin-free, meet stringent international standards, Mamaearth product has become an instant hit among the mom community.
Educated at IIT and Harvard, Meeta Sharma could solve most problems but struggled to figure out how to keep her little boys engaged in activity that was safe and fun. Good toys were hard to find in India. The ones in the market were plastic, unimaginative or simply too expensive.
Eventually, she grew tired and decided to solve the problem for good. She located toy-makers in India and worked with them to design toys that were non-toxic, fun and useful. The results were great. Not only did her boys love them, so did their friends!
Meeta decided to spread the cheer. And Shumee was born. The one-stop for toys you can trust.
Many women in India are becoming entrepreneurs, but it is noteworthy that a large numbers of them are mothers. And, the products they have come up with deserves a big round of applause.
India is proud of you Moms!